ECTS - Event Planning and Management

Event Planning and Management (TOUR413) Course Detail

Course Name Course Code Season Lecture Hours Application Hours Lab Hours Credit ECTS
Event Planning and Management TOUR413 3 0 0 3 7
Pre-requisite Course(s)
N/A
Course Language English
Course Type N/A
Course Level Bachelor’s Degree (First Cycle)
Mode of Delivery Face To Face
Learning and Teaching Strategies Lecture, Demonstration, Discussion, Question and Answer, Drill and Practice.
Course Coordinator
Course Lecturer(s)
  • Assoc. Prof. Dr. Gonca Güzel Şahin
Course Assistants
Course Objectives In this course, the introduction will be provided related to the issues of event management and planning.
Course Learning Outcomes The students who succeeded in this course;
  • Identify the key concepts related to the events management
  • Provide knowledge about planning the event management
  • To develop students’ knowledge about management processes in the events management
Course Content Event planning, management, organization, communication issues in event planning process, funding, marketing, event evaluation, practical issues in event management.

Weekly Subjects and Releated Preparation Studies

Week Subjects Preparation
1 Introduction Chapter 1
2 The Event Planning Industry Chapter 2
3 Management Chapter 3
4 Organization Chapter 4
5 Communication Chapter 5
6 Funding Chapter 6
7 Mid- Term Exam Mid- Term Exam
8 Marketing Chapter 7
9 Event Evaluation Chapter 8
10 Practical Event Management Chapter 9
11 A process for successful event planning Chapter 10
12 Case Study to put theory into practice Chapter 11
13 Event Planning Checklists Chapter 12
14 Evaluation Chapter 13
15 Review Review
16 Final Exam Final Exam

Sources

Course Book 1. Watt, David C.1998.Event Management in Leisure and Tourism. New York : Addison Wesley Longman

Evaluation System

Requirements Number Percentage of Grade
Attendance/Participation 1 20
Laboratory - -
Application - -
Field Work - -
Special Course Internship - -
Quizzes/Studio Critics 1 5
Homework Assignments 1 15
Presentation - -
Project - -
Report - -
Seminar - -
Midterms Exams/Midterms Jury 1 35
Final Exam/Final Jury 1 45
Toplam 5 120
Percentage of Semester Work 55
Percentage of Final Work 45
Total 100

Course Category

Core Courses X
Major Area Courses
Supportive Courses
Media and Managment Skills Courses
Transferable Skill Courses

The Relation Between Course Learning Competencies and Program Qualifications

# Program Qualifications / Competencies Level of Contribution
1 2 3 4 5
1 Have a basic knowledge of theories, facts and principles related to tourism and tourism management. X
2 To have information about the economic, cultural, social and environmental dimensions of tourism. X
3 Have knowledge of general business and economics and understand the strategies of human resources management, food and beverage applications, accounting and finance, management and marketing and service marketing in tourism enterprises. X
4 Knows the national and international legal regulations, social, environmental and professional ethical values related to the field of tourism and develops appropriate behaviors to ethics. X
5 Demonstrates reading, comprehension, speaking and writing skills in English at least at the B2 level of European Language Portfolio X
6 Demonstrates reading, comprehension, speaking and writing skills at a general level of European Language Portfolio A2 in Russian, French, German or Spanish.
7 Uses the information about Tourism and Hotel Management in the business settings and profession; use information and communication technologies and software related to the field. X
8 Carries out the service processes related to Tourism and Hotel Management in line with the needs and demands of the consumers and proposes solutions to the problems that will affect the service processes. X
9 Generates professional knowledge from the data and synthesizes, analyzes, interprets and evaluates the produced knowledge; gain the ability of doing research project preparation and using the information in solving the problems; makes personal and professional development permanent X
10 He / she takes care of personal care, hygiene, clothing and appearance as required by the tourism sector. X
11 Communicates effectively with written, oral, non-verbal and visual ways and demonstrates presentation skills, works effectively as a team and independently. X
12 Recognize and understand different cultures and interact with guests from different cultures. X

ECTS/Workload Table

Activities Number Duration (Hours) Total Workload
Course Hours (Including Exam Week: 16 x Total Hours) 16 3 48
Laboratory
Application
Special Course Internship
Field Work
Study Hours Out of Class 14 3 42
Presentation/Seminar Prepration
Project
Report
Homework Assignments 4 5 20
Quizzes/Studio Critics 2 10 20
Prepration of Midterm Exams/Midterm Jury 1 20 20
Prepration of Final Exams/Final Jury 1 25 25
Total Workload 175