Course Language |
Turkish |
Course Type |
Elective Courses |
Course Level |
Ph.D. |
Mode of Delivery |
Face To Face |
Learning and Teaching Strategies |
Lecture, Demonstration, Discussion, Question and Answer, Brain Storming.
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Course Coordinator |
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Course Lecturer(s) |
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Course Assistants |
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Course Objectives |
To explain the complex structure of visual communication evaluating its historical background. In this context, to have theoretical knowledge to be able to evaluate visual experience and signification. To evaluate social, cultural, ideological and institutional contexts which help us to make sense of all kinds of visual communication. To understand different reception processes and related factors. To perceive the communicative properties of basic design principles. |
Course Learning Outcomes |
The students who succeeded in this course;
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1. Evaluates concepts and theories of semiotics,
2. Solves relationship between codes of visual culture and of communication,
3. Analyzes the form and content of the design product,
4. Solves shifts in meaning between past and present,
5. Analyzes cultural meanings of visual text,
6. Examines cultural codes of design.
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Course Content |
In our day of high speed developments in communication, role of efforts in creating effective visual images on design;examples of theories and methods used in communication and design; understanding the generation of the criteria in design communication through study of interdisciplinary work on semantics and developing trends in contemporary |