ECTS - Revenue Management in Aviation
Revenue Management in Aviation (AVM423) Course Detail
| Course Name | Course Code | Season | Lecture Hours | Application Hours | Lab Hours | Credit | ECTS |
|---|---|---|---|---|---|---|---|
| Revenue Management in Aviation | AVM423 | Area Elective | 3 | 0 | 0 | 3 | 5 |
| Pre-requisite Course(s) |
|---|
| N/A |
| Course Language | English |
|---|---|
| Course Type | Elective Courses |
| Course Level | Bachelor’s Degree (First Cycle) |
| Mode of Delivery | Face To Face |
| Learning and Teaching Strategies | Lecture, Discussion, Question and Answer, Drill and Practice, Problem Solving, Team/Group. |
| Course Lecturer(s) |
|
| Course Objectives | This course provides an overview of airline management decision processes with a focus on economic issues and their relationship to operations planning models and decision support tools. It emphasizes the application of economic models of demand, pricing, costs, and supply to airline markets and networks, and it examines industry practice and emerging methods for fleet planning, route network design, scheduling, pricing and revenue management. Revenue management focuses on how a firm should set and update pricing and product availability decisions across its various selling channels in order to maximize its profitability. Emphasis is placed on the interactions between the components of airline management and profit objectives in competitive environments. |
| Course Learning Outcomes |
The students who succeeded in this course;
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| Course Content | Airline reservations and product distribution, passenger demand, pricing, booking class assignment, seat inventory control, scheduling and capacity management, revenue management organization. |
Weekly Subjects and Releated Preparation Studies
| Week | Subjects | Preparation |
|---|---|---|
| 1 | Introduction to Revenue Management | |
| 2 | Managing Passenger Demand | |
| 3 | Managing Passenger Demand | |
| 4 | Pricing | |
| 5 | Booking Class Assignment | |
| 6 | Seat Inventory Control | |
| 7 | Spoilage Management | |
| 8 | Spoilage Management | |
| 9 | Mid-Term Exam | |
| 10 | Group Management | |
| 11 | Scheduling and Capacity Management | |
| 12 | Scheduling and Capacity Management | |
| 13 | Monitoring Performance | |
| 14 | Product Distribution | |
| 15 | Revenue Management Organization | |
| 16 | Final Exam |
Sources
| Course Book | 1. Talluri T.K., Van Rayzın G.J., The Theory and Practice of Revenue Management, Springer, 2005. |
|---|---|
| Other Sources | 2. Cross R.G., Revenue Management, Broadway Press, 1996. |
| 3. Phillip R., Pricing and Revenue Optimization, Stanford Universty Press, 2005. |
Evaluation System
| Requirements | Number | Percentage of Grade |
|---|---|---|
| Attendance/Participation | - | - |
| Laboratory | - | - |
| Application | - | - |
| Field Work | - | - |
| Special Course Internship | - | - |
| Quizzes/Studio Critics | - | - |
| Homework Assignments | 1 | 20 |
| Presentation | - | - |
| Project | - | - |
| Report | - | - |
| Seminar | - | - |
| Midterms Exams/Midterms Jury | 1 | 30 |
| Final Exam/Final Jury | 1 | 50 |
| Toplam | 3 | 100 |
| Percentage of Semester Work | 50 |
|---|---|
| Percentage of Final Work | 50 |
| Total | 100 |
Course Category
| Core Courses | X |
|---|---|
| Major Area Courses | |
| Supportive Courses | |
| Media and Managment Skills Courses | |
| Transferable Skill Courses |
The Relation Between Course Learning Competencies and Program Qualifications
| # | Program Qualifications / Competencies | Level of Contribution | ||||
|---|---|---|---|---|---|---|
| 1 | 2 | 3 | 4 | 5 | ||
| 1 | Has the theoretical background necessary to analyze operational situations encountered during flight. | X | ||||
| 2 | Critically evaluates flight safety, airspace management, and crisis scenarios. | |||||
| 3 | Develops applicable strategic solutions in emergency situations. | |||||
| 4 | Possesses knowledge of flight safety, meteorology, flight planning, and emergency management. | |||||
| 5 | Analyzes technical and environmental problems encountered during flight and produces appropriate solutions. | |||||
| 6 | Applies risk management strategies for emergency situations. | X | ||||
| 7 | Takes responsibility for effective decision-making and conducting safe operations in various flight scenarios. | |||||
| 8 | Has knowledge of task sharing, communication protocols, and team dynamics in flight crews. | |||||
| 9 | Communicates effectively in both written and verbal forms with flight crews. | |||||
| 10 | Collaborates actively within the team and fulfills assigned responsibilities. | |||||
| 11 | Ensures operational safety in multi-crew flights through effective cooperation and communication. | |||||
| 12 | Has knowledge of flight operations management, leadership principles, and crisis management. | |||||
| 13 | Demonstrates leadership in flight planning and operational processes. | |||||
| 14 | Manages teams and uses resources efficiently. | |||||
| 15 | Assumes responsibility for decision-making and guiding flight operations during crises. | |||||
| 16 | Has knowledge of national and international aviation regulations, safety standards, and ethical principles. | |||||
| 17 | Acts in accordance with ethical rules and legal regulations during flight duties. | |||||
| 18 | Complies with safety standards. | |||||
| 19 | Bears responsibility for acting in accordance with ethical principles and regulations in the aviation sector. | |||||
| 20 | Has knowledge of professional development tools and performance evaluation methods. | |||||
| 21 | Evaluates own flight performance and identifies areas for improvement. | |||||
| 22 | Plans personal professional development goals. | |||||
| 23 | Takes responsibility for continuous development with a lifelong learning approach. | |||||
| 24 | Has knowledge of flight simulations, air traffic management, and navigation systems. | |||||
| 25 | Applies learned knowledge in simulator applications and real flight conditions. | |||||
| 26 | Successfully manages crisis scenarios in a simulation environment. | |||||
| 27 | Demonstrates responsibility for operational decision-making by applying skills acquired through simulation-based training. | |||||
| 28 | Has knowledge of commercial flight operations, multi-crew systems, and flight safety procedures. | |||||
| 29 | Carries out duties and assumes operational responsibilities in advanced flight scenarios. | |||||
| 30 | Applies crew coordination and aircraft management processes. | |||||
| 31 | Assumes responsibility for leadership, safety, and management in commercial flight operations. | |||||
| 32 | Acquires an accredited ATPL (Frozen) CPL/IR(A) pilot license with international validity approved by the Directorate General of Civil Aviation (DGCA). | |||||
ECTS/Workload Table
| Activities | Number | Duration (Hours) | Total Workload |
|---|---|---|---|
| Course Hours (Including Exam Week: 16 x Total Hours) | 16 | 3 | 48 |
| Laboratory | |||
| Application | |||
| Special Course Internship | |||
| Field Work | |||
| Study Hours Out of Class | 14 | 2 | 28 |
| Presentation/Seminar Prepration | |||
| Project | |||
| Report | |||
| Homework Assignments | 1 | 10 | 10 |
| Quizzes/Studio Critics | |||
| Prepration of Midterm Exams/Midterm Jury | 1 | 15 | 15 |
| Prepration of Final Exams/Final Jury | 1 | 20 | 20 |
| Total Workload | 121 | ||