ECTS - Software Product Management

Software Product Management (SE456) Course Detail

Course Name Course Code Season Lecture Hours Application Hours Lab Hours Credit ECTS
Software Product Management SE456 Area Elective 3 0 0 3 5
Pre-requisite Course(s)
N/A
Course Language English
Course Type Elective Courses
Course Level Bachelor’s Degree (First Cycle)
Mode of Delivery
Learning and Teaching Strategies .
Course Coordinator
Course Lecturer(s)
  • Dr. Haluk Altunel
Course Assistants
Course Objectives
Course Learning Outcomes The students who succeeded in this course;
  • To understand the role and responsibilities of a ProdM.
  • To identify market gaps and user needs and formulate a technically feasible product vision and strategy.
  • To effectively prepare Product Requirement Documents (PRD) and develop strategies for managing technical debt.
  • To understand DevOps and Release Management processes and up-to-date approaches, and to effectively make data-driven decisions.
Course Content The Product Manager?s role, market analysis, and business models. Product Discovery and identifying technical assumptions. Technical feasibility and PRDs. Agile, Release, Quality and Technical Debt Management. Team Collaboration. Product Analytics. Go-to-Market and Product-Led Growth. AI integration with MLOps principles.

Weekly Subjects and Releated Preparation Studies

Week Subjects Preparation
1 Product Manager’s role and responsibilities. Reading lecture hand-outs
2 Market and Technical Business Model Analysis Reading lecture hand-outs
3 Product Vision and Strategy Reading lecture hand-outs
4 Goal Setting and Metrics Reading lecture hand-outs
5 Product Discovery and Requirement Gathering Reading lecture hand-outs
6 Opportunity Assessment, Prioritization, and Technical Feasibility Reading lecture hand-outs
7 Project Presentations Reading lecture hand-outs
8 Agile and Technical Debt Management Reading lecture hand-outs
9 PRD and Definition of Done (DoD) Principles Reading lecture hand-outs
10 UX/UI, System Architecture, and Engineering Collaboration: The impact of system architecture, such as Microservices and APIs, on product decisions. Communication and alignment with Engineering and Design teams. Reading lecture hand-outs
11 Product Analytics: Funnel and Cohort analysis. Logging and Data Collection Infrastructure Strategies. Technical interpretation of metrics and A/B test results Reading lecture hand-outs
12 Go-to-Market (GTM), Release, and Quality Management: Launch and Release Plans, introduction to DevOps and similar up-to-date processes. ProdM management of QA (Quality Assurance) processes. Product-Led Growth (PLG) Reading lecture hand-outs
13 Artificial Intelligence (AI) Integration (Week 1): The use of AI/ML Features in Software Products. Viewing AI as a product feature (e.g., recommendation, automation). Requirement Management and Data Infrastructure Strategy Reading lecture hand-outs
14 Artificial Intelligence (AI) Integration (Week 2): AI/ML Management Challenges and MLOps. Integration of AI features into the technical architecture and MLOps (DevOps for ML) principles. Data bias and ethical challenges. Project Presentations Reading lecture hand-outs
15 Final Examination Preparation for the final examination.
16 Final Exam Preparation

Sources

Other Sources 1. The Product Book: How to Become a Great Product Manager, Product School, Carlos González de Villaumbrosia & Josh Anon, 1st Edition, Product School, 2017.
2. PDMA Essentials: New Product Development, Global Product Development and Management Association (PDMA), 3rd Edition, Wiley, 2017.
3. Inspired: How to Create Tech Products Customers Love, Marty Cagan, 2nd Edition, Wiley, 2018.
4. The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback, Dan Olsen, 1st Edition, Wiley, 2015.
5. Designing Machine Learning Systems: An Iterative Process for Production-Ready Applications, Chip Huyen, 1st Edition, O'Reilly Media, 2022.

Evaluation System

Requirements Number Percentage of Grade
Attendance/Participation - -
Laboratory - -
Application - -
Field Work - -
Special Course Internship - -
Quizzes/Studio Critics - -
Homework Assignments - -
Presentation 1 10
Project 2 30
Report - -
Seminar - -
Midterms Exams/Midterms Jury 1 20
Final Exam/Final Jury 1 40
Toplam 5 100
Percentage of Semester Work 60
Percentage of Final Work 40
Total 100

Course Category

Core Courses X
Major Area Courses
Supportive Courses
Media and Managment Skills Courses
Transferable Skill Courses

The Relation Between Course Learning Competencies and Program Qualifications

# Program Qualifications / Competencies Level of Contribution
1 2 3 4 5
1 Gain sufficient knowledge in mathematics, science and computing; be able to use theoretical and applied knowledge in these areas to solve engineering problems related to information systems.
2 To be able to identify, define, formulate and solve complex engineering problems; to be able to select and apply appropriate analysis and modeling methods for this purpose.
3 Designs a complex system, process, device or product under realistic constraints and conditions to meet specific requirements; applies modern design methods for this purpose.
4 To be able to develop, select and use modern techniques and tools required for the analysis and solution of complex problems encountered in information systems engineering applications; to be able to use information technologies effectively.
5 Designs and conducts experiments, collects data, analyzes and interprets results to investigate complex engineering problems or research topics specific to the discipline of information systems engineering.
6 Can work effectively in disciplinary and multidisciplinary teams; can work individually.
7 a. Communicates effectively both orally and in writing; writes effective reports and understands written reports, prepares design and production reports, makes effective presentations, gives and receives clear and understandable instructions. b. Knows at least one foreign language.
8 To be aware of the necessity of lifelong learning; to be able to access information, to be able to follow developments in science and technology and to be able to renew himself/herself continuously.
9 a. Acts in accordance with the principles of ethics, gains awareness of professional and ethical responsibility. b. Gains knowledge about the standards used in information systems engineering applications.
10 a. Gains knowledge about business life practices such as project management, risk management and change management. b. Gains awareness about entrepreneurship and innovation. c. Gains knowledge about sustainable development.
11 a. To be able to acquire knowledge about the universal and social effects of information systems engineering applications on health, environment and safety and the problems of the era reflected in the field of engineering. b. Gains awareness of the legal consequences of engineering solutions.

ECTS/Workload Table

Activities Number Duration (Hours) Total Workload
Course Hours (Including Exam Week: 16 x Total Hours) 16 3 48
Laboratory
Application
Special Course Internship
Field Work
Study Hours Out of Class 12 2 24
Presentation/Seminar Prepration 1 4 4
Project 2 12 24
Report
Homework Assignments
Quizzes/Studio Critics
Prepration of Midterm Exams/Midterm Jury 1 5 5
Prepration of Final Exams/Final Jury 1 15 15
Total Workload 120