Travel Agency Operations (TOUR331) Course Detail

Course Name Course Code Season Lecture Hours Application Hours Lab Hours Credit ECTS
Travel Agency Operations TOUR331 3 0 0 3 5
Pre-requisite Course(s)
Course Language English
Course Type N/A
Course Level Bachelor’s Degree (First Cycle)
Mode of Delivery Face To Face
Learning and Teaching Strategies Lecture, Discussion, Question and Answer.
Course Coordinator
Course Lecturer(s)
  • Asst. Prof. Dr. Gonca Güzel Şahin
Course Assistants
Course Objectives Aim of this course is to teach students the Basic missions of tour operators: tour planning, preparing, marketing and management process
Course Learning Outcomes The students who succeeded in this course;
  • To define the development of travel and travel industry.
  • To describe the functions and organizational structure of the main and side businesses operating in the travel industry.
  • To explain the relationship travel and other tourism businesses and can express the importance of these relationships.
  • To obtain basic information to prepare Package Tours for travel industry.
Course Content Basic notions, functions description and processes of tour operators, preparing tours, marketing and ticketing.

Weekly Subjects and Releated Preparation Studies

Week Subjects Preparation
1 Evolution of traveling and travel companies Chapter 1
2 Delivering system, and the role and importance of travel companies in it Chapter 2
3 Organizational structure and laws about travel companies Chapter 3
4 Functions of travel agencies Chapter 4
5 Functions of tour operators Chapter 5
6 Mid term exam Mid term exam
7 Package tour, tour types and the staffs Chapter 5
8 Tour planning, destination choise, purchasing processes, additional services and pricing Chapter 6
9 Realizing the tour, ground services, managing the tour Chapter 7
10 2. Mid Term exam 2. Mid Term exam
11 Ticketing Chapter 8
12 Review Review
13 Review Review
14 Review Review
15 Review Review
16 Final Exam Final Exam


Course Book 1. The Business of Travel: Agency Operations and Administration. Dennis L. Foster(2005)

Evaluation System

Requirements Number Percentage of Grade
Attendance/Participation 15 15
Laboratory - -
Application - -
Field Work - -
Special Course Internship - -
Quizzes/Studio Critics 4 5
Homework Assignments 3 10
Presentation - -
Project - -
Report - -
Seminar - -
Midterms Exams/Midterms Jury 2 45
Final Exam/Final Jury 1 40
Toplam 25 115
Percentage of Semester Work 60
Percentage of Final Work 40
Total 100

Course Category

Core Courses X
Major Area Courses
Supportive Courses
Media and Managment Skills Courses
Transferable Skill Courses

The Relation Between Course Learning Competencies and Program Qualifications

# Program Qualifications / Competencies Level of Contribution
1 2 3 4 5
1 Have a basic knowledge of theories, facts and principles related to tourism and tourism management. X
2 To have information about the economic, cultural, social and environmental dimensions of tourism. X
3 Have knowledge of general business and economics and understand the strategies of human resources management, food and beverage applications, accounting and finance, management and marketing and service marketing in tourism enterprises. X
4 Knows the national and international legal regulations, social, environmental and professional ethical values related to the field of tourism and develops appropriate behaviors to ethics. X
5 Demonstrates reading, comprehension, speaking and writing skills in English at least at the B2 level of European Language Portfolio X
6 Demonstrates reading, comprehension, speaking and writing skills at a general level of European Language Portfolio A2 in Russian, French, German or Spanish.
7 Uses the information about Tourism and Hotel Management in the business settings and profession; use information and communication technologies and software related to the field. X
8 Carries out the service processes related to Tourism and Hotel Management in line with the needs and demands of the consumers and proposes solutions to the problems that will affect the service processes. X
9 Generates professional knowledge from the data and synthesizes, analyzes, interprets and evaluates the produced knowledge; gain the ability of doing research project preparation and using the information in solving the problems; makes personal and professional development permanent X
10 He / she takes care of personal care, hygiene, clothing and appearance as required by the tourism sector. X
11 Communicates effectively with written, oral, non-verbal and visual ways and demonstrates presentation skills, works effectively as a team and independently. X
12 Recognize and understand different cultures and interact with guests from different cultures. X

ECTS/Workload Table

Activities Number Duration (Hours) Total Workload
Course Hours (Including Exam Week: 16 x Total Hours) 16 3 48
Special Course Internship
Field Work
Study Hours Out of Class 13 2 26
Presentation/Seminar Prepration
Homework Assignments 3 6 18
Quizzes/Studio Critics 4 3 12
Prepration of Midterm Exams/Midterm Jury 1 20 20
Prepration of Final Exams/Final Jury 1 25 25
Total Workload 149