Strategic Management (IE427) Course Detail

Course Name Course Code Season Lecture Hours Application Hours Lab Hours Credit ECTS
Strategic Management IE427 3 0 0 3 5
Pre-requisite Course(s)
N/A
Course Language English
Course Type N/A
Course Level Bachelor’s Degree (First Cycle)
Mode of Delivery
Learning and Teaching Strategies Lecture, Discussion, Question and Answer, Team/Group.
Course Coordinator
Course Lecturer(s)
  • Instructor Dr. Burcu Devrim İçtenbaş
Course Assistants
Course Objectives The aim of this course is to introduce to the students the basic concepts of strategic management; strategy formulation, strategy implementation and strategy evaluation.
Course Learning Outcomes The students who succeeded in this course;
  • Students will be able to acquire knowledge of strategic management process.
  • Students will be able to develop business mission statement
  • Students will be able to conduct SWOT analysis
  • Students will be able to formulate and analyze long term objectives
  • Students will be able to generate alternative management strategies and to select particular strategies to pursue.
  • Students will be able to implement the selected strategies.
  • Students will be able to measure performances and taking corrective actions.
Course Content Overview of strategic management, types of strategies, strategy formulation (business mission statement, external assessment, internal assessment, strategy analysis and choice), strategy implementation, strategy evaluation, balanced scorecard.

Weekly Subjects and Releated Preparation Studies

Week Subjects Preparation
1 Overview of Strategic Management [1] pages 2 - 26
2 Types of Strategies [1] pages 46 - 65
3 Strategy Formulation (Business Mission Statement) [1] pages 46 - 88
4 Strategy Formulation (External Assessment) [1] pages 100 - 130
5 Strategy Formulation (Internal Assessment) [1] page 138 - 164
6 Strategy Formulation (Strategy Analysis and Choice) [1] page 172 - 199
7 Strategy Formulation (Strategy Analysis and Choice) [1] page 172 - 199
8 Midterm I
9 Strategy Implementation (Management Issues) [1] pages 212 - 236
10 Strategy Implementation (Marketing, Finance/Accounting, R&D and CIS Issues) [1] pages 250 - 266
11 Strategy Evaluation [1] pages 273 - 293
12 Balanced Scorecard [2] pages 7 – 18; 21 – 32.
13 Balanced Scorecard [2] pages 7 – 18; 21 – 32.
14 Key Strategic Management Topics- Business Ethics, Social Responsibility, Environmental Sustainability [1] pages 308-344
15 Presentation by Students
16 Presentation by Students

Sources

Other Sources 2. Kaplan, R.S., Norton, P.D., Translating Strategy into Action: The Balanced Scorecard, Harvard Business School Press, 1996.
4. Robbins, S.P., Organization Theory, 4th edition, Prentice-Hall International Editions, USA, 1989.
5. Smith, H.Y. (çev:Adalet Çelbiş), Hayatı ve Zamanı Yönetmenin 10 Doğal Yasası, Sistem Yayıncılık ve Mat. San. Tic. A.Ş., İstanbul, 2002.
6. Maxwell, J.C. (çev: İbrahim Şener), Liderlik Nitelikleri, Beyaz Yayınları, İstanbul, 2004.
Course Book 3. David, F.D., Concepts of Strategic Management, Prentice Hall, 1996.

Evaluation System

Requirements Number Percentage of Grade
Attendance/Participation 1 20
Laboratory - -
Application - -
Field Work 5 20
Special Course Internship - -
Quizzes/Studio Critics - -
Homework Assignments - -
Presentation 1 20
Project - -
Report - -
Seminar - -
Midterms Exams/Midterms Jury 1 20
Final Exam/Final Jury 1 20
Toplam 9 100
Percentage of Semester Work 80
Percentage of Final Work 20
Total 100

Course Category

Core Courses X
Major Area Courses
Supportive Courses
Media and Managment Skills Courses
Transferable Skill Courses

The Relation Between Course Learning Competencies and Program Qualifications

# Program Qualifications / Competencies Level of Contribution
1 2 3 4 5
1 Adequate knowledge in mathematics, science and computing fields; ability to apply theoretical and practical knowledge of these fields in solving engineering problems related to information systems. X
2 Ability to identify, define, formulate and solve complex engineering problems; selecting and applying proper analysis and modeling techniques for this purpose.
3 Ability to design a complex system, process, device or product under realistic constraints and conditions to meet specific requirements; ability to apply modern design methods for this purpose.
4 Ability to develop, select and use modern techniques and tools necessary for the analysis and solution of complex problems encountered in information systems engineering applications; ability to use information technologies effectively.
5 Ability to gather data, analyze and interpret results for the investigation of complex engineering problems or research topics specific to the information systems discipline.
6 Ability to work effectively in inter/inner disciplinary teams; ability to work individually.
7 a. Effective oral and written communication skills in Turkish; ability to write effective reports and comprehend written reports, to prepare design and production reports, to make effective presentations, to give and receive clear and understandable instructions. b. Knowledge of at least one foreign language; ability to write effective reports and comprehend written reports, to prepare design and production reports, to make effective presentations, to give and receive clear and understandable instructions.
8 Recognition of the need for lifelong learning; the ability to access information and follow recent developments in science and technology with continuous self-development.
9 a. Ability to behave according to ethical principles, awareness of professional and ethical responsibility. b. Knowledge of the standards utilized in information systems engineering applications.
10 a. Knowledge on business practices such as project management, risk management and change management. b. Awareness about entrepreneurship, and innovation. c. Knowledge on sustainable development. X
11 a. Knowledge of the effects of information systems engineering applications on the universal and social dimensions of health, environment, and safety. b. Awareness of the legal consequences of engineering solutions.

ECTS/Workload Table

Activities Number Duration (Hours) Total Workload
Course Hours (Including Exam Week: 16 x Total Hours) 16 3 48
Laboratory
Application
Special Course Internship
Field Work
Study Hours Out of Class 16 3 48
Presentation/Seminar Prepration
Project 1 15 15
Report
Homework Assignments
Quizzes/Studio Critics
Prepration of Midterm Exams/Midterm Jury 1 4 4
Prepration of Final Exams/Final Jury 1 10 10
Total Workload 125