Introduction to Business (MAN111) Course Detail

Course Name Course Code Season Lecture Hours Application Hours Lab Hours Credit ECTS
Introduction to Business MAN111 3 0 0 3 6.5
Pre-requisite Course(s)
Course Language English
Course Type N/A
Course Level Bachelor’s Degree (First Cycle)
Mode of Delivery Face To Face
Learning and Teaching Strategies Lecture, Demonstration, Discussion, Question and Answer, Team/Group, Project Design/Management.
Course Coordinator
Course Lecturer(s)
  • Instructor Dr. Esra Çınar
Course Assistants
Course Objectives The objective of this course is to introduce the fundamentals of business administration. Issues that have been on the agenda of the business world lately such as globalization, small business management, business ethics will be introduced. Following a brief introduction to functions and skills of management, organization, teamwork and communication concepts will be introduced. Technology and information management will also be covered.
Course Learning Outcomes The students who succeeded in this course;
  • Defines basic concepts of business, the functions of the business and their goals and duties
  • Interpret ethical and social responsbility of the organizations and the problems organizations face today
  • Develop an organizational chart for a company and define the roles for each position
  • Understand fundamental concepts about entrepreneurship and can prepare a business plan
  • Define marketing activities and develop specific strategies for each of them
  • Define fundamental concepts about production and operations management
  • Interpret accounting and financial information of a company, make decisions accordingly
Course Content Fundamentals of business, global business, small business, forms of business, functions of business namely, management and organization, and information technology.

Weekly Subjects and Releated Preparation Studies

Week Subjects Preparation
1 Introduction to Business (Basic Concepts) Course Book
2 General Concepts in Business and Economics Chapter 1, Course Book
3 Understanding Business Ethics and Social Responsiblity Chapter 2, Ders Kitabı
4 Entrepreneurship, New Ventures, and Business Ownership Chapter 3, Course Book
5 Managing the Business Chapter 5, Course Book
6 Organizing The Business Chapter 6, Course Book
7 Employee Behavior and Motivation Chapter 8, Course Book
8 Leadership and Decision Making Chapter 9, Course Book
9 Midterm Exam
10 Human Resource Management and Labor Relations Chapter 10, Course Book
11 Marketing Processes and Consumer Behavior Chapter 11, Course Book
12 Operations Management and Quality Chapter 7, Course Book
13 History of Management Course Book
14 History of Management Course Book


Course Book 1. Ronald J. Ebert & Ricky W. Griffin, Business Essentials 11th Edition, Pearson

Evaluation System

Requirements Number Percentage of Grade
Attendance/Participation - -
Laboratory - -
Application - -
Field Work - -
Special Course Internship - -
Quizzes/Studio Critics - -
Homework Assignments 3 30
Presentation - -
Project - -
Report - -
Seminar - -
Midterms Exams/Midterms Jury 1 30
Final Exam/Final Jury 1 40
Toplam 5 100
Percentage of Semester Work 60
Percentage of Final Work 40
Total 100

Course Category

Core Courses X
Major Area Courses
Supportive Courses
Media and Managment Skills Courses
Transferable Skill Courses

The Relation Between Course Learning Competencies and Program Qualifications

# Program Qualifications / Competencies Level of Contribution
1 2 3 4 5
1 Have a basic knowledge of theories, facts and principles related to tourism and tourism management. X
2 To have information about the economic, cultural, social and environmental dimensions of tourism.
3 Have knowledge of general business and economics and understand the strategies of human resources management, food and beverage applications, accounting and finance, management and marketing and service marketing in tourism enterprises. X
4 Knows the national and international legal regulations, social, environmental and professional ethical values related to the field of tourism and develops appropriate behaviors to ethics.
5 Demonstrates reading, comprehension, speaking and writing skills in English at least at the B2 level of European Language Portfolio X
6 Demonstrates reading, comprehension, speaking and writing skills at a general level of European Language Portfolio A2 in Russian, French, German or Spanish.
7 Uses the information about Tourism and Hotel Management in the business settings and profession; use information and communication technologies and software related to the field.
8 Carries out the service processes related to Tourism and Hotel Management in line with the needs and demands of the consumers and proposes solutions to the problems that will affect the service processes. X
9 Generates professional knowledge from the data and synthesizes, analyzes, interprets and evaluates the produced knowledge; gain the ability of doing research project preparation and using the information in solving the problems; makes personal and professional development permanent X
10 He / she takes care of personal care, hygiene, clothing and appearance as required by the tourism sector.
11 Communicates effectively with written, oral, non-verbal and visual ways and demonstrates presentation skills, works effectively as a team and independently.
12 Recognize and understand different cultures and interact with guests from different cultures.

ECTS/Workload Table

Activities Number Duration (Hours) Total Workload
Course Hours (Including Exam Week: 16 x Total Hours) 16 3 48
Special Course Internship
Field Work
Study Hours Out of Class
Presentation/Seminar Prepration
Homework Assignments 3 15 45
Quizzes/Studio Critics
Prepration of Midterm Exams/Midterm Jury 1 30 30
Prepration of Final Exams/Final Jury 1 35 35
Total Workload 158