ECTS - Advertisement Photography
Advertisement Photography (GRT232) Course Detail
| Course Name | Course Code | Season | Lecture Hours | Application Hours | Lab Hours | Credit | ECTS |
|---|---|---|---|---|---|---|---|
| Advertisement Photography | GRT232 | 1 | 2 | 0 | 2 | 4 |
| Pre-requisite Course(s) |
|---|
| N/A |
| Course Language | Turkish |
|---|---|
| Course Type | N/A |
| Course Level | Bachelor’s Degree (First Cycle) |
| Mode of Delivery | Face To Face |
| Learning and Teaching Strategies | Lecture, Drill and Practice, Project Design/Management. |
| Course Lecturer(s) |
|
| Course Objectives | The aim of this course which takes photography for advertisement is to encourage students to design photography, teach visual elements and methods while designing, and enable students to produce designs which can be converted into photography. |
| Course Learning Outcomes |
The students who succeeded in this course;
|
| Course Content | Design-oriented solutions to problems encountered in the field of commercial photography; the production of freelance and narrative projects; design elements and principles; strong research and applications in the field of photographic expression; photographic designs for different uses and applications; simple Photoshop application. |
Weekly Subjects and Releated Preparation Studies
| Week | Subjects | Preparation |
|---|---|---|
| 1 | Concept of commercial | |
| 2 | Design principles in advertising photography | |
| 3 | Methods of photo graphic | |
| 4 | Factors effecting color perception. Color psychology.. | |
| 5 | Concept of outdoors in commercial photography and adjusting view. | |
| 6 | Concept of indoors and adjusting view | |
| 7 | Midterm | |
| 8 | The concepts and shooting of portrait and figure concepts in advertisement photography. | |
| 9 | Midterm-project | |
| 10 | Snap shooting animals in commercial photography. | |
| 11 | Shooting photos in macro level | |
| 12 | Equipment of camera studio | |
| 13 | Different perspectives : commercial, industrial and etc.. | |
| 14 | Shooting of two and three dimensional art objects | |
| 15 | Final project and evaluation. | |
| 16 | Final Exam |
Sources
| Course Book | 1. Kılıç, Levent 2002 Fotoğrafa başlarken. Dost Kitapevi. |
|---|---|
| 2. Gökgöz, Aydemir: Bütün yönleri ile fotoğrafcılık. |
Evaluation System
| Requirements | Number | Percentage of Grade |
|---|---|---|
| Attendance/Participation | 1 | 10 |
| Laboratory | - | - |
| Application | - | - |
| Field Work | - | - |
| Special Course Internship | - | - |
| Quizzes/Studio Critics | - | - |
| Homework Assignments | 1 | 10 |
| Presentation | - | - |
| Project | 1 | 60 |
| Report | - | - |
| Seminar | - | - |
| Midterms Exams/Midterms Jury | - | - |
| Final Exam/Final Jury | 1 | 20 |
| Toplam | 4 | 100 |
| Percentage of Semester Work | |
|---|---|
| Percentage of Final Work | 100 |
| Total | 100 |
Course Category
| Core Courses | X |
|---|---|
| Major Area Courses | |
| Supportive Courses | |
| Media and Managment Skills Courses | |
| Transferable Skill Courses |
The Relation Between Course Learning Competencies and Program Qualifications
| # | Program Qualifications / Competencies | Level of Contribution | ||||
|---|---|---|---|---|---|---|
| 1 | 2 | 3 | 4 | 5 | ||
| 1 | Acquires Art and Design culture and aesthetic knowledge, theoretical and applied knowledge about the discipline. | X | ||||
| 2 | Knows the legal regulations and processes about Art and Design. | |||||
| 3 | Has knowledge about interdisciplinary interaction associated with the relevant field of Art and Design. | X | ||||
| 4 | Describes the concepts, ideas, facts, and problems related with the field; perceives, designs, and applies them multi-dimensionally. | X | ||||
| 5 | Evaluates interaction with sub-disciplines related with the field, uses the information creatively. | X | ||||
| 6 | Works, undertakes responsibility, and carries out plans individually and as a group member. | |||||
| 7 | Identifies the learning requirements about the field, and directs his learning within a lifelong sense of social conscience. | X | ||||
| 8 | Uses information and communication technologies required by the field at least at an advanced level of Europe Computer Literacy License. | |||||
| 9 | Follows new information relevant with the field and communicates with colleagues using a foreign language (Europe Language Portfolio General Level: B1 Level). | |||||
| 10 | Creates projects supporting solution suggestions to problems in his field with qualified and quantified data; shares them with experts and non-experts. | |||||
| 11 | Converts concrete and abstract concepts into creative thinking, innovative and original products, analyzes the acquired information and skills with a critical approach. | |||||
| 12 | Is aware of national and international values of art and design, and acts in accordance with ethical values. | |||||
| 13 | Has knowledge, equipment, and aesthetic awareness about art culture and history that is necessary for carrying out successful studies related with the discipline. | X | ||||
| 14 | Has enough awareness about the universality of social rights, social justice, quality culture, and protection of cultural values and environment, occupational health and safety. | |||||
ECTS/Workload Table
| Activities | Number | Duration (Hours) | Total Workload |
|---|---|---|---|
| Course Hours (Including Exam Week: 16 x Total Hours) | 16 | 3 | 48 |
| Laboratory | |||
| Application | |||
| Special Course Internship | |||
| Field Work | |||
| Study Hours Out of Class | 5 | 3 | 15 |
| Presentation/Seminar Prepration | |||
| Project | 1 | 15 | 15 |
| Report | |||
| Homework Assignments | 2 | 6 | 12 |
| Quizzes/Studio Critics | |||
| Prepration of Midterm Exams/Midterm Jury | 1 | 5 | 5 |
| Prepration of Final Exams/Final Jury | 1 | 5 | 5 |
| Total Workload | 100 | ||