ECTS - Design and Communication
Design and Communication (ICM502) Course Detail
| Course Name | Course Code | Season | Lecture Hours | Application Hours | Lab Hours | Credit | ECTS |
|---|---|---|---|---|---|---|---|
| Design and Communication | ICM502 | 3 | 0 | 0 | 3 | 5 |
| Pre-requisite Course(s) |
|---|
| - |
| Course Language | Turkish |
|---|---|
| Course Type | N/A |
| Course Level | Social Sciences Master's Degree |
| Mode of Delivery | Face To Face |
| Learning and Teaching Strategies | Lecture, Demonstration, Discussion, Question and Answer, Brain Storming. |
| Course Lecturer(s) |
|
| Course Objectives | To explain the complex structure of visual communication evaluating its historical background. In this context, to have theoretical knowledge to be able to evaluate visual experience and signification. To evaluate social, cultural, ideological and institutional contexts which help us to make sense of all kinds of visual communication. To understand different reception processes and related factors. To perceive the communicative properties of basic design principles. |
| Course Learning Outcomes |
The students who succeeded in this course;
|
| Course Content | Communication and theories used in design, theories and methods in order to understand the formation of the language of design; interdisciplinary semantic studies and emerging trends in contemporary designs in order to understand and interpret the formation of the communicative criteria in design; design language created by cultural codes, design a |
Weekly Subjects and Releated Preparation Studies
| Week | Subjects | Preparation |
|---|---|---|
| 1 | Introduction to Course | Priliminary Information About Topics |
| 2 | Visual Perception / Form and Contex | Presentation Preparation |
| 3 | Signification and its Process | Presentation Preparation |
| 4 | Relationship Between Linguistics and Semiotics | |
| 5 | The Basic Principles of Communication | Fiske, John. (1996) İletişim Çalışmalarına Giriş, Ankara: Bilim ve Sanat Yayınları/ARK. |
| 6 | Architectonic Codes and Communication | Fischer, Günter. (2015) Mimarlık ve Dil, (Çev. Fatma Erkman Akerson), İstanbul: Daimon. |
| 7 | The Formation of Cultural Codes in Design Communication | Eco, Umberto. (2019) Mimarlık Göstergebilimi, (Çev. Fatma Erkman Akerson), İstanbul: Daimon. |
| 8 | Interdisciplinary Approaches in the Analysis of Meaning | Barnard, Malcolm. (2002) Sanat, Tasarım ve Görsel Kültür (Çev. Güliz Korkmaz). Ankara: Ütopya Yayınevi. |
| 9 | Production-Consumption and Symbolic Dimension in Design | Woodward, Ian. (2016) Maddi Kültürü Anlamak, (Çev. Ferit Burak Aydar), İstanbul: İş Bankası Kültür Yayınları. |
| 10 | Example Examination | Discussion |
| 11 | Research Presentation | Presentation and Discussion |
| 12 | Research Presentation | Presentation and Discussion |
| 13 | Research Presentation | Presentation and Discussion |
| 14 | Research Presentation | Presentation and Discussion |
| 15 | Final Exam / Presentation | Presentation and Discussion |
Sources
| Other Sources | 1. Adorno, Thedor ve Horkheimer, Max. (2011). Sosyolojik Açılımlar. Ankara: BilgeSu. |
|---|---|
| 2. Erkman, Fatma. (2005). Göstergebilime Giriş, İstanbul: Multilingual. | |
| 3. Guiraud, Pierre. (1975). Anlambilim, (Çev. Berke Vardar), İstanbul: Gelişim Yayınları | |
| 4. Günay, Doğan ve Parsa, Alev. (2012). Görsel Göstergebilim, İstanbul: Es Yayınları. | |
| 5. Saussure, Ferdinand de. (1979). Genel Dilbilim Dersleri I, (Çev. B. Vardar). Ankara: Türk Dil Kurumu Yayınları. | |
| 6. Şentürer, Ayşe. (2002). Mimarlık ve Felsefe, İstanbul: YEM Yayın. | |
| Course Book | 7. Barnard, Malcolm. (2002). Sanat, Tasarım ve Görsel Kültür (Çev. Güliz Korkmaz). Ankara: Ütopya Yayınevi. |
| 8. Eco, Umberto. (2019) Mimarlık Göstergebilimi, (Çev. Fatma Erkman Akerson), İstanbul: Daimon. | |
| 9. Fischer, Günter. (2015) Mimarlık ve Dil, (Çev. Fatma Erkman Akerson), İstanbul: Daimon. | |
| 10. Fiske, John. (1996). İletişim Çalışmalarına Giriş, Ankara: Bilim ve Sanat Yayınları/ARK. | |
| 11. Woodward, Ian. (2016). Maddi Kültürü Anlamak, (Çev. Ferit Burak Aydar), İstanbul: İş Bankası Kültür Yayınları. |
Evaluation System
| Requirements | Number | Percentage of Grade |
|---|---|---|
| Attendance/Participation | - | - |
| Laboratory | - | - |
| Application | - | - |
| Field Work | - | - |
| Special Course Internship | - | - |
| Quizzes/Studio Critics | - | - |
| Homework Assignments | - | - |
| Presentation | 1 | 20 |
| Project | - | - |
| Report | - | - |
| Seminar | 1 | 40 |
| Midterms Exams/Midterms Jury | - | - |
| Final Exam/Final Jury | 1 | 40 |
| Toplam | 3 | 100 |
| Percentage of Semester Work | 60 |
|---|---|
| Percentage of Final Work | 40 |
| Total | 100 |
Course Category
| Core Courses | X |
|---|---|
| Major Area Courses | |
| Supportive Courses | |
| Media and Managment Skills Courses | |
| Transferable Skill Courses |
The Relation Between Course Learning Competencies and Program Qualifications
| # | Program Qualifications / Competencies | Level of Contribution | ||||
|---|---|---|---|---|---|---|
| 1 | 2 | 3 | 4 | 5 | ||
| 1 | He/she will be competent in evaluating basic concepts and the conceptual interrelations as well as their reflections on theoretical and practical levels. | |||||
| 2 | He/she will have the knowledge of the basic methodological approaches, methods and research technics and their implementations. | |||||
| 3 | Evaluating the contribution of public relation and advertising theories and applications to the existing/potential occasions and problems in the national and international area. | |||||
| 4 | Being aware of the ethics of public relations occupation and having the consciousness of occupational responsibility. | |||||
| 5 | Being able to plan and apply strategic communication processes in the fields of public communications, public opinion building, agenda determination, setting, orientation and managing. | |||||
| 6 | Creating the sustainable development and quality insight oriented to concepts such as; corporate communication, corporate identity, corporate culture, corporate citizenship, corporate loyalty, reputation, value, social responsibility, image management, relationship management, perception management, emotional intelligence, human resource, etc. | |||||
| 7 | To have a through knowledge of the communication methodology directed to private sector, public sector and civil society | |||||
| 8 | Having theoretical knowledge on information communication technologies, understanding its reflections in the society and using this knowledge both in theoretical and application. | |||||
| 9 | Come to conclusions by connecting and analyzing data on social sciences and using these conclusions in the field of public relations | |||||
| 10 | Reaching current information about the discipline by researching the national and international literature in the field of public relations and publicity. | |||||
| 11 | Reaching scientific results by defining the right method/techniques directed to the purpose of the research. | |||||
| 12 | Come to conclusions by connecting and analyzing data on social sciences and using these conclusions in the field of public relations. | |||||
ECTS/Workload Table
| Activities | Number | Duration (Hours) | Total Workload |
|---|---|---|---|
| Course Hours (Including Exam Week: 16 x Total Hours) | 14 | 3 | 42 |
| Laboratory | |||
| Application | |||
| Special Course Internship | |||
| Field Work | |||
| Study Hours Out of Class | 14 | 2 | 28 |
| Presentation/Seminar Prepration | 2 | 20 | 40 |
| Project | |||
| Report | |||
| Homework Assignments | |||
| Quizzes/Studio Critics | |||
| Prepration of Midterm Exams/Midterm Jury | |||
| Prepration of Final Exams/Final Jury | 1 | 5 | 5 |
| Total Workload | 115 | ||