ECTS - - Public Relations and Advertising Master Programme (with thesis)

1. Semester

Program Competencies

Course Code Course Name 1 2 3 4 5 6 7 8 9 10 11 12
ISL555 Research Methods 1 1 1 1 1 1 1 1 1 1 1 1
HIR500 Seminar 5 5 5 - - - - - 5 5 5 5
HIR599 Thesis - - - - - - - - - - - -
HIR501 Discussions on Theory 5 5 5 3 5 3 3 5 3 2 5 4
Departmental Elective - - - - - - - - - - - -
Departmental Elective - - - - - - - - - - - -
Departmental Elective - - - - - - - - - - - -
Departmental Elective - - - - - - - - - - - -
Non-Departmental Elective - - - - - - - - - - - -
Non-Departmental Elective - - - - - - - - - - - -
Non-Departmental Elective - - - - - - - - - - - -

General Elective

Program Competencies

Course Code Course Name 1 2 3 4 5 6 7 8 9 10 11 12
HIR502 Ethics in Public Relations and Advertising 4 4 3 5 3 2 3 2 3 3 3 2
HIR503 Current Debates in Public Relations 5 5 5 3 3 5 3 3 5 5 5 5
HIR504 Social Responsibility Campaigns 2 3 5 3 3 5 5 5 3 - - -
HIR505 PR, Advertising and New Media 5 5 3 3 4 4 4 5 5 5 4 4
HIR506 Resarch Application 2 5 5 - - - 2 - 4 5 5 4
HIR508 Public Relations and Advertising in Turkey 4 - - - 2 3 4 4 - 4 - -
HIR509 Advertisement Criticism 4 1 3 1 2 4 4 3 2 - 2 2
HIR510 Advertisement and Consumption Culture 4 3 5 4 4 4 4 5 3 4 4 4
HIR511 Environment and Organizational Communication 3 - 3 3 1 3 4 4 - - - -
HIR512 Communication Strategies in Organizations 5 5 3 3 4 4 4 5 5 5 4 4
HIR507 Crisis Communication 1 3 4 2 5 5 4 3 1 4 1 1
ISL501 Contemporary Management 1 1 1 1 1 1 1 1 1 1 1 1
ISL502 Marketing Management 1 1 1 1 2 1 1 1 1 1 1 1
ISL508 Psychology and Business Ethics 1 1 1 1 1 1 1 1 1 1 1 1
ISL511 Human Resources Management 1 1 1 1 1 1 1 1 1 1 1 1
KAM502 The Social Structure of Turkey 1 1 1 1 1 1 2 1 1 2 1 1
KAM534 Strategic Management and Visioning 1 1 1 1 1 1 1 2 1 1 1 1
ICM502 Design and Communication - - - - - - - - - - - -
LOJ523 Supply Chain Management and Logistics - - - - - - - - - - - -
SY507 Financial Management in Health Services - - - - - - - - - - - -
SY508 Marketing Management in Health Services - - - - - - - - - - - -
ECON512 Financial Economics - - - - - - - - - - - -
ECON521 Applied Econometrics - - - - - - - - - - - -
ECON501 Economic Theory - - - - - - - - - - - -
ISL503 Accounting - - - - - - - - - - - -
ISL505 Quantitative Methods - - - - - - - - - - - -
ISL506 Organization Theory - - - - - - - - - - - -
ISL509 Operations Management - - - - - - - - - - - -
ISLE501 Contemporary Management - - - - - - - - - - - -
ISLE503 Theory of Economics - - - - - - - - - - - -
ISLE504 Operations Management - - - - - - - - - - - -
ISLE505 Organization Theory - - - - - - - - - - - -
ISLE506 Financial Statement Analysis - - - - - - - - - - - -
ISLE507 Accounting - - - - - - - - - - - -
ISLE508 Marketing Management - - - - - - - - - - - -
ISLE511 Human Resources Management - - - - - - - - - - - -
KAM511 Leadership and Administration - - - - - - - - - - - -
LOJ506 International Financial Markets and Institutions - - - - - - - - - - - -
LOJ501 International Marketing and Strategies - - - - - - - - - - - -
LOJ517 International Entrepreneurship - - - - - - - - - - - -
TUR502 Tourism Management - - - - - - - - - - - -
TUR511 Marketing in Tourism - - - - - - - - - - - -
TUR518 Tourism Investment Projects Evaluation - - - - - - - - - - - -
SY509 Health Tourism - - - - - - - - - - - -