Tourism Management (TUR502) Course Detail

Course Name Course Code Season Lecture Hours Application Hours Lab Hours Credit ECTS
Tourism Management TUR502 3 0 0 3 5
Pre-requisite Course(s)
N/A
Course Language English
Course Type N/A
Course Level Social Sciences Master's Degree
Mode of Delivery Face To Face
Learning and Teaching Strategies Lecture, Discussion, Question and Answer.
Course Coordinator
Course Lecturer(s)
  • Assoc. Prof. Dr. Gürkan Küçükergib
Course Assistants
Course Objectives The aim of the course is to explain the principles of tourism by explaining a general introduction to tourism and basic concepts.
Course Learning Outcomes The students who succeeded in this course;
  • Explain the basic concepts of tourism
  • Learn how to make tourism an important economic factor in all countries.
  • To learn the economic, socio-cultural and environmental effects of tourism.
  • To learn tourism attractions and marketing strategies
  • To learn about future trends and issues in tourism
Course Content Fundamentals of tourism industry including principles and practices.

Weekly Subjects and Releated Preparation Studies

Week Subjects Preparation
1 Introduction to tourism lesson file
2 Tourism, Travel, Leisure and Recreation Concepts. Jafari Jafar Xiao Honggen (2016); Lowry Linda (2017)
3 Development of Mass Tourism and Tourism System Holden (2005) cpt. 1
4 Tourism Industry Definition and Scope Jafari Jafar Xiao Honggen (2016); Lowry Linda (2017)
5 Accommodation and Food and Beverage Industry Robinson P. Lück M, Smith S. Ed (2013) Chapter 7 and 8
6 Transportation Sector Robinson P. Lück M, Smith S. Ed (2013) Chapter 4 and 5
7 Travel Agency and Tour Operator Sharpley (2006) part 10
8 Mid Term Exam
9 Tourist Locations (Destination and Attraction) Sharpley (2006) blm.4; Robinson P. Lück M, Smith S. Ed (2013) part 9 Holden (2005) part 1
10 Tourist Motivation and Social and Psychological Factors of Tourism Sharpley (2006) blm.4; Robinson P. Lück M, Smith S. Ed (2013) part 9 Holden (2005) part 1
11 Tourist Motivation and Social and Psychological Factors of Tourism Sharpley (2006) blm.4; Robinson P. Lück M, Smith S. Ed (2013) part 9 Holden (2005) part 1
12 Relationship between Tourism and Environment, Society and Economy Sharpley (2006) blm.4; Robinson P. Lück M, Smith S. Ed (2013) parts 17,18,14, Holden (2005) part 1
13 Relationship between Tourism and Environment, Society and Economy Sharpley (2006) blm.4; Robinson P. Lück M, Smith S. Ed (2013) parts 17,18,14, Holden (2005) part 1
14 Tourist Motivation Models (Dann and Krippendorf's Approaches) Holden (2005) part 1
15 General Evaluation
16 Final Exam

Sources

Course Book 1. Jafari Jafar Xiao Honggen (2016) Encyclopedia of Tourism, Springer.
Other Sources 2. Lowry Linda (2017) The Sage International Encyclopedia of Travel and Tourism, Sage.

Evaluation System

Requirements Number Percentage of Grade
Attendance/Participation 15 10
Laboratory - -
Application - -
Field Work - -
Special Course Internship - -
Quizzes/Studio Critics - -
Homework Assignments - -
Presentation - -
Project - -
Report - -
Seminar - -
Midterms Exams/Midterms Jury 1 40
Final Exam/Final Jury 1 50
Toplam 17 100
Percentage of Semester Work
Percentage of Final Work 100
Total 100

Course Category

Core Courses X
Major Area Courses
Supportive Courses
Media and Managment Skills Courses
Transferable Skill Courses

The Relation Between Course Learning Competencies and Program Qualifications

# Program Qualifications / Competencies Level of Contribution
1 2 3 4 5
1 He/she will be competent in evaluating basic concepts and the conceptual interrelations as well as their reflections on theoretical and practical levels.
2 He/she will have the knowledge of the basic methodological approaches, methods and research technics and their implementations.
3 Evaluating the contribution of public relation and advertising theories and applications to the existing/potential occasions and problems in the national and international area.
4 Being aware of the ethics of public relations occupation and having the consciousness of occupational responsibility.
5 Being able to plan and apply strategic communication processes in the fields of public communications, public opinion building, agenda determination, setting, orientation and managing.
6 Creating the sustainable development and quality insight oriented to concepts such as; corporate communication, corporate identity, corporate culture, corporate citizenship, corporate loyalty, reputation, value, social responsibility, image management, relationship management, perception management, emotional intelligence, human resource, etc.
7 To have a through knowledge of the communication methodology directed to private sector, public sector and civil society
8 Having theoretical knowledge on information communication technologies, understanding its reflections in the society and using this knowledge both in theoretical and application.
9 Come to conclusions by connecting and analyzing data on social sciences and using these conclusions in the field of public relations
10 Reaching current information about the discipline by researching the national and international literature in the field of public relations and publicity.
11 Reaching scientific results by defining the right method/techniques directed to the purpose of the research.
12 Come to conclusions by connecting and analyzing data on social sciences and using these conclusions in the field of public relations.

ECTS/Workload Table

Activities Number Duration (Hours) Total Workload
Course Hours (Including Exam Week: 16 x Total Hours) 16 10 160
Laboratory
Application
Special Course Internship
Field Work
Study Hours Out of Class
Presentation/Seminar Prepration
Project
Report
Homework Assignments
Quizzes/Studio Critics
Prepration of Midterm Exams/Midterm Jury 1 15 15
Prepration of Final Exams/Final Jury 1 10 10
Total Workload 185