ECTS - - E-Ticaret ve Pazarlama
1. Semester
Program Competencies |
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| Course Code | Course Name | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Non-Departmental Elective | - | - | - | - | - | - | - | - | - | - | - | - | |
| HIST101 | Principles of Atatürk and History of Turkish Revolution I | - | - | - | - | - | - | - | - | - | - | - | - |
| TURK401 | Turkish Language I | - | - | - | - | - | - | - | - | - | - | - | - |
| ENG121 | Basic English I | - | - | - | - | - | - | - | - | - | - | - | - |
| CMPE185 | Introduction to Computers and Information Systems | - | - | - | - | - | - | - | - | - | - | - | - |
| KRY111 | Career Planning | - | - | - | - | - | - | - | - | - | - | - | - |
| ETP101 | Business Management | 4 | 2 | 4 | 4 | 4 | 2 | 4 | 1 | 5 | 2 | 3 | 4 |
| ETP103 | E-Commerce and Artificial Intelligence | 5 | 5 | 5 | 3 | 5 | 3 | 3 | 4 | 5 | 4 | 4 | 5 |
| ATU100 | Orientation | - | - | - | - | - | - | - | - | - | - | - | - |
| ISL241 | Principles of Marketing | - | - | - | - | - | - | - | - | - | - | - | - |
2. Semester
Program Competencies |
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| Course Code | Course Name | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| HIST102 | Principles of Atatürk and History of Turkish Revolution II | - | - | - | - | - | - | - | - | - | - | - | - |
| TURK402 | Turkish Language II | - | - | - | - | - | - | - | - | - | - | - | - |
| ENG122 | Basic English II | - | - | - | - | - | - | - | - | - | - | - | - |
| ETP102 | Introduction to E - Commerce | 5 | 4 | 5 | 4 | 4 | 4 | 2 | 3 | 5 | 3 | 4 | 3 |
| ETP104 | Social Media Management | 5 | 5 | 5 | 2 | 5 | 5 | 5 | 5 | 5 | 2 | 4 | 3 |
| ETP108 | Visual Communication Design I | 2 | 3 | 4 | 5 | 5 | 5 | 3 | 5 | 5 | 3 | 5 | 4 |
| Departmental Elective | - | - | - | - | - | - | - | - | - | - | - | - | |
3. Semester
Program Competencies |
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| Course Code | Course Name | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| ETP201 | Customer Relationship Management | 4 | 4 | 5 | 5 | 5 | 5 | 3 | 1 | 3 | 4 | 4 | 5 |
| ETP205 | Consumer Behavior in E-Commerce | 4 | 5 | 4 | 5 | 3 | 4 | 3 | 1 | 3 | 4 | 4 | 5 |
| ETP207 | Marketing Management in E-Commerce | 5 | 5 | 5 | 5 | 4 | 4 | 5 | 2 | 5 | 2 | 4 | 4 |
| ETP209 | Human Resources Management in E-Commerce | 5 | 5 | 5 | 4 | 5 | 5 | 5 | 1 | 1 | 1 | 5 | 5 |
| ETP211 | Visual Communication Design II | 1 | 5 | 4 | 4 | 5 | 3 | 3 | 4 | 5 | 5 | 5 | 5 |
| Departmental Elective | - | - | - | - | - | - | - | - | - | - | - | - | |
4. Semester
Program Competencies |
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| Course Code | Course Name | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| ETP202 | Value Chain Management | 4 | 4 | 5 | 4 | 4 | 5 | 2 | 1 | 4 | 3 | 4 | 5 |
| ETP206 | Market Research | 3 | 5 | 5 | 5 | 5 | 5 | 4 | 1 | 4 | 1 | 5 | 5 |
| ETP208 | Advertising in the Digital Age | 2 | 5 | 5 | 5 | 3 | 4 | 5 | 1 | 5 | 1 | 5 | 5 |
| ETP210 | Sales Force Management | 5 | 5 | 5 | 5 | 4 | 5 | 3 | 2 | 4 | 4 | 5 | 5 |
| ETP212 | Web Design in E-Commerce | 2 | 3 | 5 | 5 | 4 | 3 | 4 | 5 | 3 | 3 | 3 | 3 |
| Departmental Elective | - | - | - | - | - | - | - | - | - | - | - | - | |
Area Elective
Program Competencies |
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| Course Code | Course Name | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| ISL203 | Principles of Accounting I | - | - | - | - | - | - | - | - | - | - | - | - |
| ISL427 | Risk Management | - | - | - | - | - | - | - | - | - | - | - | - |
| ISL440 | Digital Marketing | - | - | - | - | - | - | - | - | - | - | - | - |
| ISL425 | International Finance | - | - | - | - | - | - | - | - | - | - | - | - |
| ISL428 | Brand Management | - | - | - | - | - | - | - | - | - | - | - | - |
| ISL454 | Services Marketing | - | - | - | - | - | - | - | - | - | - | - | - |
| ISL374 | Digital Age and Industry 4.0. | - | - | - | - | - | - | - | - | - | - | - | - |
| ISL328 | Financial Literacy and Legislation for Entrepreneurs | - | - | - | - | - | - | - | - | - | - | - | - |
| ISL414 | Entrepreneurship and Business Plan | - | - | - | - | - | - | - | - | - | - | - | - |
| ISL437 | Entrepreneurship and Innovation Seminars | - | - | - | - | - | - | - | - | - | - | - | - |
| ATU200 | Participation in a Research Project | - | - | - | - | - | - | - | - | - | - | - | - |
| ISL412 | Product Development and Brand Managemen | - | - | - | - | - | - | - | - | - | - | - | - |
General Elective
Program Competencies |
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| Course Code | Course Name | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| ART201 | Introduction to Photography | - | - | - | - | - | - | - | - | - | - | - | - |
| ART291 | Body Language and the Art of Persuasion | - | - | - | - | - | - | - | - | - | - | - | - |
| ART265 | Creativity in Business Life | - | - | - | - | - | - | - | - | - | - | - | - |
| ART285 | Innovative Visual Narrative | - | - | - | - | - | - | - | - | - | - | - | - |
| ART288 | Rhetoric: Beautiful and Effective Speaking Art | - | - | - | - | - | - | - | - | - | - | - | - |
| ART297 | Creative Presentation in Digital Arts | - | - | - | - | - | - | - | - | - | - | - | - |
| ART268 | Theatrical Entrepreneurial Skills | - | - | - | - | - | - | - | - | - | - | - | - |