ECTS - E-Business
E-Business (ISL407) Course Detail
| Course Name | Course Code | Season | Lecture Hours | Application Hours | Lab Hours | Credit | ECTS |
|---|---|---|---|---|---|---|---|
| E-Business | ISL407 | Area Elective | 3 | 0 | 0 | 3 | 5 |
| Pre-requisite Course(s) |
|---|
| N/A |
| Course Language | Turkish |
|---|---|
| Course Type | Elective Courses |
| Course Level | Bachelor’s Degree (First Cycle) |
| Mode of Delivery | Face To Face |
| Learning and Teaching Strategies | Lecture, Discussion. |
| Course Lecturer(s) |
|
| Course Objectives | The course introduces students to a wide range of electronic commerce issues for marketers, as a foundation for continual learning in the dynamic e-commerce environment. The basic aim of this course is, to create an idea for designing their own web pages and to provide the necessary information about using the e-commerce by following the current changes in real life. |
| Course Learning Outcomes |
The students who succeeded in this course;
|
| Course Content | Types of e-commerce, business paradigms, fundamental concepts, tools of e-commerce, types of payment, types of infrastructure such as communication, technology and payment infrastructure, current positions of Turkish companies in e-commerce and data storage technologies for e-business. |
Weekly Subjects and Releated Preparation Studies
| Week | Subjects | Preparation |
|---|---|---|
| 1 | Course Introduction; Changing face of E-Commerce | Read introductory materials on the evolution of e-commerce and its impact on business. |
| 2 | Overview Of E-Commerce | Study an article on types of e-commerce and fundamental terminology. |
| 3 | E-Commerce Market Mechanisms | Review articles on e-commerce market structures and mechanisms. |
| 4 | Retailing in E-Commerce: Products and Services | Research online retailing and the marketing of products/services. |
| 5 | Consumer Behavior, Customer Service, and Advertising | Read about consumer behavior and digital advertising. |
| 6 | Company-Centric B2B and Collaborative Commerce | Gain knowledge about B2B e-commerce models and collaborative commerce. |
| 7 | Public B2B Exchanges | Conduct case studies on public B2B platforms. |
| 8 | Midterm | Review all covered topics in preparation for the midterm exam. |
| 9 | Intrabusiness, EGovernment, C2C, ELearning | Study intrabusiness e-commerce, e-government, and e-learning. |
| 10 | Mobile Commerce | Research the rise of mobile commerce and its impact on business. |
| 11 | Law, Ethics, and Cyber Crime | Learn about legal and ethical challenges in e-commerce. |
| 12 | Payments and Order Fulfillment | Work on online payment systems and order fulfillment processes. |
| 13 | E-Strategy, Internet Communities, and Global EC | Research e-strategy development and global e-commerce. |
| 14 | Building E-Commerce Application and Infrastructure, Presentations | Learn the basics of building e-commerce infrastructure and prepare project presentations. |
| 15 | Project Presentations | Complete and practice project presentations. |
| 16 | Final Exam | Review all course topics and prepare for the final exam. |
Sources
| Course Book | 1. Erkayhan, M. (2021). E-Başla: E-Ticaret ve E-ihracat Başlangıç Rehberi, ISBN: 9786057018328 |
|---|---|
| Other Sources | 2. Yamamoto, G. T. (2020). E-Ticaret: Kavramlar, Gelişim ve Uygulamalar. ISBN: 978-6054613-64-9. |
Evaluation System
| Requirements | Number | Percentage of Grade |
|---|---|---|
| Attendance/Participation | - | - |
| Laboratory | - | - |
| Application | - | - |
| Field Work | - | - |
| Special Course Internship | - | - |
| Quizzes/Studio Critics | - | - |
| Homework Assignments | - | - |
| Presentation | - | - |
| Project | 1 | 20 |
| Report | - | - |
| Seminar | - | - |
| Midterms Exams/Midterms Jury | 1 | 40 |
| Final Exam/Final Jury | 1 | 40 |
| Toplam | 3 | 100 |
| Percentage of Semester Work | 60 |
|---|---|
| Percentage of Final Work | 40 |
| Total | 100 |
Course Category
| Core Courses | X |
|---|---|
| Major Area Courses | |
| Supportive Courses | |
| Media and Managment Skills Courses | |
| Transferable Skill Courses |
The Relation Between Course Learning Competencies and Program Qualifications
| # | Program Qualifications / Competencies | Level of Contribution | ||||
|---|---|---|---|---|---|---|
| 1 | 2 | 3 | 4 | 5 | ||
| 1 | Learns the fundamental concepts, theories, and methods of political science and public administration; and uses this knowledge to analyze the causes and consequences of political developments at the national and global levels. | |||||
| 2 | Understands how policies are formulated and implemented in real life at the local, national, regional, and/or global levels; identifies the key institutions and actors involved in these processes and comprehends the functioning of public administration. | |||||
| 3 | Gains foundational knowledge on fields related to political science and public administration—such as international relations, sociology, psychology, cultural studies, economics, law, and history—and thereby develops an interdisciplinary understanding that considers and connects the relationships among different domains of social life. | |||||
| 4 | Learns quantitative and qualitative research techniques applicable to the field of political science and public administration, as well as the use of relevant software, hardware, and/or technical tools; gains experience in designing and conducting research/projects aimed at developing practical skills in the field. | |||||
| 5 | Develops the ability to act with open-mindedness, refrain from discrimination, and be sensitive and respectful to different perspectives through the promotion of critical and analytical thinking, intellectual debate, and lifelong learning; thus, enhances skills for collective action. | |||||
| 6 | Develops decision-making and initiative taking, work completion and time management competencies by understanding business ethics in public administration, politics and all related fields. | |||||
| 7 | Develops communication skills, oral and written expression, presentation techniques; learns the writing principles and procedures required to write an academic article on political science and public administration disciplines. | |||||
| 8 | Gains command of English terminology in political science and public administration, and acquires the language proficiency necessary to engage with English-language scholarship; enabling comparative analysis of current political issues in various countries. | |||||
| 9 | Possesses knowledge of both Turkish and world political history, including key periods, turning points, and major actors; thereby understands the influence of countries' socio-historical backgrounds on contemporary political and administrative issues. | |||||
ECTS/Workload Table
| Activities | Number | Duration (Hours) | Total Workload |
|---|---|---|---|
| Course Hours (Including Exam Week: 16 x Total Hours) | 16 | 3 | 48 |
| Laboratory | |||
| Application | |||
| Special Course Internship | |||
| Field Work | |||
| Study Hours Out of Class | 14 | 2 | 28 |
| Presentation/Seminar Prepration | |||
| Project | 1 | 14 | 14 |
| Report | |||
| Homework Assignments | |||
| Quizzes/Studio Critics | |||
| Prepration of Midterm Exams/Midterm Jury | 1 | 10 | 10 |
| Prepration of Final Exams/Final Jury | 1 | 25 | 25 |
| Total Workload | 125 | ||