ECTS - - Public Relations and Advertising

Atılım University - ECTS INFORMATION GUIDE

1. Semester

Course Code Course Name Theory Application/Laboratory Credit ECTS
PR121 Introduction to Communication 3 0 3 5.5
PR119 Fundamentals of Sociology 3 0 3 5
PR123 Preparing and Writing Assignment 1 2 3 6
HIST221 History of Civilization 3 0 3 3
HIST111 Principles of Atatürk and History of Turkish Revolution I (in English) 2 0 2 2
ENG101 English For Academic Purposes I 4 0 4 3.5
ECON101 Introduction to Economics I 3 0 3 5
KRY111 Career Planning 1 0 1 1
PR101 PR and Advertising Theories 3 0 3 6
Total 23 2 25 37

2. Semester

Course Code Course Name Theory Application/Laboratory Credit ECTS
PR126 Communication Law 3 0 3 5
PR120 Introduction Social Psychology 3 0 3 5
HIST112 Principles of Atatürk and History of Turkish Revolution II (in English) 2 0 2 2
ENG102 English for Academic Purposes II 4 0 3 3.5
PR122 Introduction to Political Communication 3 0 3 5
PR124 Communication Theories 3 0 3 5
PR128 Art, Culture and Communication 3 0 3 4.5
PR102 Introduction to Marketing Communication 3 0 3 5
Total 24 0 23 35

3. Semester

Course Code Course Name Theory Application/Laboratory Credit ECTS
PR221 Research Design 2 1 3 6
PR223 PR and Advertising Theory and Practice 3 0 3 6
PR227 Essentials of Visual Design 2 1 3 5
ENG201 English for Academic Purposes III 3 0 3 3
PR-AE2FA1 Departmental Elective 0 0 3 5
PR-AE2FA2 Departmental Elective 0 0 3 5
PR211 Crisis Communication 3 0 3 6
Total 13 2 21 36

4. Semester

Course Code Course Name Theory Application/Laboratory Credit ECTS
PR222 Research Application and Evaluation 0 3 3 6
PR224 Computer Literacy in Communication 0 3 3 6
ENG202 English for Academic Purposes IV 3 0 3 3
PR-AE2SP1 Departmental Elective 0 0 3 5
PR-AE2SP2 Departmental Elective 0 0 3 5
PR-AE2SP3 Departmental Elective 0 0 3 5
PR208 Ethics in PR and Advertising 3 0 3 5
Total 6 6 21 35

5. Semester

Course Code Course Name Theory Application/Laboratory Credit ECTS
PR331 Advertising Design and Applications I 0 3 3 5
ENG301 English for Occupational Purposes I 3 0 3 3
PR321 Professional Ethics 3 0 3 7
PR-AE3FA1 Departmental Elective 0 0 3 5
PR-AE3FA2 Departmental Elective 0 0 3 5
PR-AE3FA3 Departmental Elective 0 0 3 5
PR317 Media Planning 3 0 3 5
Total 9 3 21 35

6. Semester

Course Code Course Name Theory Application/Laboratory Credit ECTS
PR326 Advertising Design and Applications II 0 3 3 5
ENG302 English for Occupational Purposes II 3 0 3 3
PR320 Public Relations and Media Relations 3 0 3 7
PR-AE3SP1 Departmental Elective 0 0 3 5
PR-AE3SP2 Departmental Elective 0 0 3 5
PR-AE3SP3 Departmental Elective 0 0 3 5
Total 6 3 18 30

7. Semester

Course Code Course Name Theory Application/Laboratory Credit ECTS
PR437 Media and Social Representation 3 0 3 8
PR421 Advanced Graphic Design 0 3 3 5
PR-AE4FA1 Departmental Elective 0 0 3 5
PR-AE4FA2 Departmental Elective 0 0 3 5
PR-GE4FA1 Non-Departmental Elective 0 0 3 5
TURK401 Turkish Language I 2 0 2 2
PR-GE4FA1-GirişimcilikHavuzu Non-Departmental Elective 0 0 3 5
MAN409 Entrepreneurship 4 0 3 5
PR419 Media Literacy 3 0 3 4
PR499 Summer Internship 0 0 0 6
Total 12 3 26 50

8. Semester

Course Code Course Name Theory Application/Laboratory Credit ECTS
PR420 Current Debates in PR and Advertising 3 0 3 8
PR434 New Media Debates 3 0 3 5
PR-AE4SP1 Departmental Elective 0 0 3 5
PR-AE4SP2 Departmental Elective 0 0 3 5
PR-AE4SP3 Departmental Elective 0 0 3 5
TURK402 Turkish Language II 2 0 2 2
IE443 Occupational Health and Safety 3 0 3 5
PR460 Graduation Project 0 3 3 4
Total 11 3 23 39

Elective Courses

Course Code Course Name Theory Application/Laboratory Credit ECTS
PR225 Structures and Management in Communication 3 0 3 5
PR414 Leadership Theory and Practice II 3 0 3 5
PR230 Organizational Communication 3 0 3 5
PR231 Interpersonal Communication 3 0 3 5
PR232 Digital Photography Practicum 0 3 3 5
PR233 History of Civilization 3 0 3 5
PR235 Art History 3 0 3 5
PR323 Introduction to Text Writing 0 0 3 5
PR332 PR and Advertising Criticism 3 0 3 5
PR335 Popular Culture and Media 3 0 3 5
PR336 Web Design 0 0 3 5
PR337 Media Relations in Public Relations 3 0 3 5
PR422 Current Issues in Communication Policies 3 0 3 5
PR424 Communication and Crisis Management 1 0 3 5
PR428 Globalization and International Communication 0 3 3 5
PR430 Journalism Practicum II 0 3 3 5
PR238 Graphic Design Literacy 3 0 3 5
PR439 Digital Editing 0 0 3 5
PR435 Journalism Practicum I 0 0 3 5
PR423 Organisational Policies and Working Conditions 3 0 3 5
PR425 Political Communication 3 0 3 5
PR433 Production Policies and Public Choices 3 0 3 5
PR440 Politicial and Social Structure of Turkey 3 0 3 5
PR229 Communication, Culture and Society 3 0 3 5
PR228 Computer Mediated Design 3 0 3 5
PR442 Advanced Project Planning and Applications 0 3 3 5
PR324 Communication Strategies and Organizations 3 0 3 5
PR429 Video Production Applications I 0 3 3 5
PR438 Video Production Applications II 3 0 3 5
PR234 News Writing 3 0 3 5
PR237 Introduction to Photography 3 0 3 5
PR327 Basics of Project Planning and Application 0 3 3 5
PR241 PR and Advertising in New Media 3 0 3 5
PR493 CO_OP Practice I 0 3 1.5 5
PR495 CO_OP Practice II 0 3 1.5 5
PR497 CO_OP Practice III 0 3 1.5 5
PR407 Public Opinion 3 0 3 5
PR408 Fundamentals of Digital Photography for PR 1 0 3 5
PR413 Leadership Theory and Practice I 3 0 3 5
PR492 Journalism II 0 0 3 5
PR226 Communication History of Turkey 3 0 3 5
PR236 Media and Society 3 0 3 5
PR329 Local Media in Turkey 3 0 3 5
PR330 Advanced Project Planning and Application 0 0 3 5
PR333 Current Communication Research 0 0 3 5
PR334 Media and Culture 3 0 3 5
PR248 International PR and Advertising 3 0 3 5
PR491 Journalism I 0 3 3 5
PR305 Brand Communication 3 0 3 5
PR328 The Analysis of Advertising Communication 1 2 3 5
PR415 PR Campaign Planning I 0 3 3 5
PR416 PR Campaign Planning II 0 3 3 5
MAN328 Financial Literacy and Legislation for Entrepreneurs 3 0 3 5
MAN414 Entrepreneurship and Business Plan 3 0 3 5
MAN412 Product Development and Brand Management 3 0 3 5
MAN437 Entrepreneurship and Innovation Seminars 3 0 3 5
ART270 Entrepreneurship Inspired by Nature: Interdisciplinary Approaches 3 0 3 5
GER201 German I 3 0 3 4
RUS201 Russian I 3 0 3 4
SPAN201 Spanish I 3 0 3 4
FRE201 French I 3 0 3 4
JAP201 Japanese I 3 0 3 4
GER202 German II 3 0 3 4
RUS202 Russian II 3 0 3 4
SPAN202 Spanish II 3 0 3 4
FRE202 French II 3 0 3 4
JAP202 Japanese II 3 0 3 4
GER301 German III 3 0 3 4
RUS301 Russian III 3 0 3 4
SPAN301 Spanish III 3 0 3 4
FRE301 French III 3 0 3 4
JAP301 Japanese III 3 0 3 4
RUS302 Russian IV 3 0 3 4
SPAN302 Spanish IV 3 0 3 4
FRE302 French IV 3 0 3 4
JAP302 Japanese IV 3 0 3 4
GER401 German V 3 0 3 4
FRE401 French V 3 0 3 4
GER402 German VI 3 0 3 4
FRE402 French VI 3 0 3 4
HUM211 Gender Studies and Women Rights 3 0 3 4
HUM201 Social Responsibility Project 3 0 3 4
CHIN201 Chinese I 3 0 3 4
CHIN202 Chinese II 3 0 3 4
CHIN301 Chinese III 3 0 3 4
GER302 German IV 3 0 3 4
HUM312 Studies in Masterpieces of World Literature 3 0 3 4
HUM316 Selections from World Literature: The Short Story 3 0 3 4
HUM320 Aesthetics 3 0 3 4
HUM321 Introduction to the History of Philosophy 3 0 3 4
HUM331 Go 3 0 3 4
HUM360 History of Science 3 0 3 4
CHIN302 Chinese IV 3 0 3 4
ART263 Diction 3 0 3 4
ART265 Creativity in Business Life 3 0 3 4
ART285 Innovative Visual Narrative 3 0 3 4
RUS401 Russian V 3 0 3 4
SPAN401 Spanish V 3 0 3 4
RUS402 Russian VI 3 0 3 4
SPAN402 Spanish VI 3 0 3 4
KOR201 Korean I 3 0 3 4
KOR202 Korean II 3 0 3 4
HUM330 Go 3 0 3 4
HUM291 Body Language and Communication Methods 3 0 3 4
ART297 Creative Presentation in Digital Arts 3 0 3 4
ART298 Stage Makeup 3 0 3 4
ART268 Theatrical Entrepreneurial Skills 3 0 3 4
HUM310 Introduction to Sociolinguistics 3 0 3 4
ART269 Entrepreneurial World of Contemporary Art 3 0 3 4
ART226 World Music Cultures 3 0 3 4
HUM202 Scientific Toy Design 3 0 3 4
HUM112 Preparation for Professional Life 3 0 3 4
HUM204 Volunteering Studies 1 0 3 4
HUM322 Introduction to Ethics 3 0 3 4
HUM323 Introduction to Critical Thinking 3 0 3 4
ART228 Music in Business Life 3 0 3 5
Total 283 38 343.5 522